GRAPEVINE, Texas--(BUSINESS WIRE)--Aug. 22, 2012--
GameStop’s (NYSE: GME) loyalty program, PowerUp Rewards, now has 20
million members taking advantage of its unique rewards and benefits.
PowerUp Rewards is one of the fastest growing loyalty programs in
retail, reaching this impressive milestone before its second anniversary.
“The velocity of PowerUp Rewards enrollments has exceeded our
expectations,” said Paul Raines, chief executive officer of GameStop.
“We are proud of this accomplishment, and excited about creating and
establishing a strong relationship with the world’s largest video game
community.”
PowerUp Rewards members have embraced the program by logging more than
330 million games into their individualized game libraries. In the past
twelve months, the average PowerUp Rewards member has been offered more
than $2,000 worth of exclusives, extras and points-earnings
opportunities. Members have access to a catalog of unique gaming swag
and rewards at www.PowerUpRewards.com.
Each month, members are eligible for the latest GameStop® Epic Reward
Giveaway™ by transacting in-store or online at www.GameStop.com.
In August, members have a chance to win an all-expense paid trip to the
United Kingdom with the EA Sports Player Performance Barclays Premier
League Getaway. Past winners have been rewarded with once-in-a-lifetime
prizes including:
-
A trip to the 2012 Olympic Games in London
-
Being included as a character in the next iteration of Ubisoft’s Assassin’s
Creed, complete with full body scan and voice recording
-
The opportunity to crush cars in a tank as part of Activision’s Call
of Duty: Modern Warfare 3 experience
-
A trip to Los Angeles to live the life of a rock star in Rockstar
Games’ L.A. Noire, which included a chauffeured Bentley and
shopping on Rodeo Drive
For more information on becoming a PowerUp Rewards member, visit www.PowerUpRewards.com.
About GameStop
GameStop Corp. (NYSE: GME), a Fortune 500 and S&P 500 company
headquartered in Grapevine, Texas, is the world's largest multichannel
video game retailer. GameStop's retail network and family of brands
include 6,628 company-operated stores in 15 countries worldwide and
online at www.GameStop.com.
The network also includes: www.Kongregate.com,
a leading browser-based game site; Game Informer(R) magazine, the
leading multi-platform video game publication; Spawn Labs, a streaming
technology company; and a digital PC game distribution platform
available at www.GameStop.com/pc.
General information on GameStop Corp. can be obtained at the company's
corporate website. Follow GameStop on Twitter @ www.twitter.com/GameStop and
find GameStop on Facebook @ www.facebook.com/GameStop.
Source: GameStop Corp.
Jenny Henricks
GameStop Corporate Communications
JenniferHenricks@gamestop.com
817-722-7069